Enhancing PRODUCTS with Innovative Design

Product Designer • Visual • User Interface (UI)

🧠 Transforming Visions and Experiences
Into Digital Masterpieces

ABOUT ME

I am a Brazilian designer based in Portugal who loves listening to music. In my free time, I enjoy watching movies or playing on my PlayStation 5. On weekends, you can find me at the beach, usually with a camera in my hands.

I am currently learning to speak Hungarian, which might drive me crazy!

Szia! 👋🏻


With over 10 years of experience in Visual Communication and UI/UX Design, I focus on creating designs that are both intuitive and impactful. I’ve sharpened my skills in Design Thinking, Design Systems, and UX Research, helping me uncover valuable insights quickly and turn them into seamless solutions. My goal is always to build designs that feel effortless for users, boost satisfaction, and keep them coming back.

THIS IS MY WAY 🎯

JAN 2021 - CURRENT

Aspectus

UX / UI Designer

MAR 2019 - DEC 2021

Big Data

Product Designer

APR 2017 - APR 2019

CBB

UI Designer

JAN 2013 - MAR 2019

uaisôô

Product Designer

JAN 2015 - MAR 2017

EDITORA DUFAUX

Editorial Designer

JAN 2012 - MAR 2015

BH PRESS

Communication Analyst

JAN 2009 - DEC 2011

MEGA

Graphic Designer

Development
life cycle

01

Brainstorm

🧠 It is an active discovery stage that's all about generating ideas about the user and potential needs or challenges the user might have. During the brainstorming stage, I create ideas to solve a problem, understand the audience they're designing for, and identify needs or challenges the audience may have.

02

Define

📊 Define is all about using the insights from the brainstorming stage and narrowing the focus. During the define stage, I determine concrete ways that the product is being developed and will impact the user.

03

Design

📝 I begin to develop ideas actively, and I also check that all specifications from the define stage are realistic. The first two stages are more about preparation and planning. They give me a clear understanding of who the user is, what the user wants, and which problems or challenges I want to address in your design.

04

Test

🪄 In the test stage, I evaluate the product design based on feedback from potential users. Testing designs with users is really important because it helps me focus on the user first and foremost and the designs second.

05

Launch

🚀 The last step of the product development life cycle is to launch or share a finished version of the product with the public. Basically...

The launch stage is a time to celebrate our work and start promoting the product. 🎉

gossip from happy partners

"Will collaborated with me on the Brafe Startup Project, where he crafted the brand's design and identity. Working with William was a pleasure as he showcased remarkable creativity and consistently met deadlines."

Mathilde Becker
CEO, BRAFE

"Great designer. When I led him, he did excellent work. He is very organized and professional. He is also very helpful and patient in transforming what we want into a real product. In his work, he uses design principles and techniques very well to develop projects that meet the needs and desires of clients."

Cássio Crespo
Business Performance, EDITORA DUFAUX

"Working with Will on design projects has been awesome! His creativity is off the charts, and he always comes up with designs that grab attention. Plus, he's got a great eye for detail and totally gets what clients want."

Luís Junqueira
Software Developer, RADICANT BANK

"Will is an innovative designer, with strong expertise in creating brands, visual identity and other advertising pieces for events, social networks and companies in the most varied segments. Proactive and organized professional. We work together with events and production for digital media."

Nadieli Sathler
Community Relations Analyst, VALE DO RIO

"Will is an excellent professional, both in terms of tools and creativity. Interested in new proposals to optimize work, he is always looking for market innovations that are applicable to the projects he is developing. Competent and very dedicated."

Luanna Avelar
Agile Master, BURGER KING

"William is a very talented professional, as well as committed to the projects he is involved in. It has a different vision, which helps in creating campaigns with a unique and assertive design."

Gustavo Marques
CEO, DREAM DIGITAL 360

"Will collaborated with me on the Brafe Startup Project, where he crafted the brand's design and identity. Working with William was a pleasure as he showcased remarkable creativity and consistently met deadlines."

Mathilde Becker
CEO, BRAFE

"Great designer. When I led him, he did excellent work. He is very organized and professional. He is also very helpful and patient in transforming what we want into a real product. In his work, he uses design principles and techniques very well to develop projects that meet the needs and desires of clients."

Cássio Crespo
Business Performance, EDITORA DUFAUX

"Working with Will on design projects has been awesome! His creativity is off the charts, and he always comes up with designs that grab attention. Plus, he's got a great eye for detail and totally gets what clients want."

Luís Junqueira
Software Developer, RADICANT BANK

"Will is an innovative designer, with strong expertise in creating brands, visual identity and other advertising pieces for events, social networks and companies in the most varied segments. Proactive and organized professional. We work together with events and production for digital media."

Nadieli Sathler
Community Relations Analyst, VALE DO RIO

"Will is an excellent professional, both in terms of tools and creativity. Interested in new proposals to optimize work, he is always looking for market innovations that are applicable to the projects he is developing. Competent and very dedicated."

Luanna Avelar
Agile Master, BURGER KING

"Will is a very talented professional, as well as committed to the projects he is involved in. It has a different vision, which helps in creating campaigns with a unique and assertive design."

Gustavo Marques
CEO, DREAM DIGITAL 360